The Trap of 100% Employee Giving Participation

Every week we talk shop with healthcare development leaders from across the country - and nearly everyone agrees they want to grow their employee giving participation. But before you align all your efforts around growing participation at all costs - be sure not to miss the bigger opportunity at play. While overall participation is one barometer of your efforts - it’s not the most important indicator of success. Here’s three realities when chasing that 100% participation trap.

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The Key to Including Employees in Your Year-End Fundraising

Year-end is no doubt one of the busiest seasons in a development office. Cue the direct mail, the e-mail strategies, the holiday cards and gatherings, and be sure not to forget #givingtuesday, year-end proposals - and how about those last minute reminders to take advantage of a tax-deduction? 

With all these tactics coming to a head in December - where do your employee donors fit into this equation? Glad you asked.

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